I needed a light grey shelf paper. I almost didn't buy this because of reviews about it being see through, not sticking or bubbling. But it's fine. It's contact paper. It's thicker than most I've used and has a nice matte finish.If it bubbles, it's because of how it's applied. Try a squeegee if your hands aren't cutting it. This applied super easily for me and if I apply the way one applies contact paper - peeling off the backing a few inches at a time, smoothing it as I go, there are no bubbles.I applied this over old shelf paper that wasn't going to come out without a whole lot of work. I have used thin shelf paper before that you could see through to some extent. This is not that. I can't see the old shelf paper or where it ends and begins.I'm not hanging it on a wall so I can't peak to adhesion on a wall but it seems to have the same adhesion of every other contact paper I've used and grabbed right onto the surface.All in, I'm buying a second roll to finish off a drawer and I'm pleased with out it turned out.